Wednesday, December 31, 2008

May You All Have A Happy, Healthy and Prosperous New Year

I want to wish all my friends, family and colleagues a happy, healthy and prosperous new year. I hope you achieve all your dreams and successes and suffer no heartbreaking losses.

And please remember to pay it forward. Do a good deed for someone, but don't expect anything in return. Remember, we must take care of our own, and that includes family, friends, and those who are less fortunate.

If you have lost a connection with someone you loved, a parent, a child, a friend, reconnect. If you owe someone an apology, give it. If you're too lazy to pick up the phone, don't wait any longer. Call.

And please be kind to the environment. Remember, the earth is a living, breathing thing.

God bless you all.

Please check out my novel, In Fashion's Web on Amazon.

Thursday, December 25, 2008

Thank you, U.S. Troops

As I reflect upon this Christmas Day, I just want to say thank you to all the U.S. soldiers around the world who are protecting our freedoms and our democratic way of life. For all the times you wonder if you are appreciated, you are. For all the times you wonder if you are doing the right thing, you are. For all the time you've spent away from your family, especially on this Christmas holiday, thank you from the bottom of my heart for your sacrifice.

Merry Christmas. Come home safe and soon.

Please check out my novel, In Fashion's Web on Amazon.

Tuesday, December 23, 2008

Please vote for me!

To all my family, friends and business associates,

I am writing to ask you to vote for me. On the website, I put up a suggestion of how I feel the heatlhcare system should be changed. Votes get ideas to the second and then the final round. Winning ideas are actually going to be presented to Barak Obama after he is sworn into office.

About a week ago, my suggestion was ranked #2 in the global health category. I have 67 votes mostly from people I don't know who read my idea!

If you disagree with my idea, that's fine. You can simply do nothing. Or everyone is also free to write a comment.

Here is the link:

Then click on the "67 votes" box. You will have to register to vote.

I appreciate your support. Thank you,

Please check out my novel, In Fashion's Web on Amazon.

Friday, December 05, 2008

How to Find a Job in a Down Market

As a freelance writer and editor who’s pretty well plugged in to most of the goings on in the advertising, marketing and digital media industries, I will often get requests from people in the industry who have lost their job to help them find a new one. Just this morning, I learned of two more people in our personal circle who have lost their jobs. So I thought the time was right for a blog post that discusses all the ideas that I generally recommend to people who email me.

When looking for your next great career move:

1) Don’t limit yourself to your local market. Do you work in the kind of field that would allow you to telecommute? If so, consider working for companies in California, Canada, Chicago, or anywhere that is too far to drive to. Don’t be afraid to submit your resume for a full-time position is Timbuktu and tell them all the benefits 1) of you and 2) of why they should hire you to work remotely (less overhead, less wear and tear on the environment because you won’t be driving to work). Be willing to travel to the office 2-4 times a year, but make sure it is clear that it is on their dime.

2) Don’t limit yourself just to the ads you find in the classifieds. Choose the top 10 to 20 companies you would most like to work for and contact them. Tell them that you’d like to discuss how you can [fill in the blank: grow their business, strengthen their team, etc.]

3) Consider freelancing. I’ve met freelance data analysts, direct marketers, even contract CMOs. Anything that you can do full time you can freelance. In this tough market, all companies are likely downsizing a little. But they will still have projects that need to be managed — they just can’t afford to pay benefits or pay full-time staff. While you may ultimately want a full-time job, consider offering your services as a freelancer to leading companies. Tell them they’ll get best-of-breed services without having to pay for benefits or a full-time salary.

4) If the company that recently laid you off or is planning on letting you go is running or sponsoring an conference or trade show, negotiate a free ticket so you can scower the exhibit hall or network the sessions to find yourself a new job. Companies will rarely turn down this type of request due to the guilt alone.

5) Reach out to all your existing contacts, including: vendors, PR reps, friends, family members, church members, your son’s baseball coach. You have a network. Don’t be afraid to use it.

6) Finally, step outside your career box to see how your strengths would fit another industry…and they will. You just need to see yourself differently. If you’re in sales, you can sell anything. If you’re a marketer, you can market anything. Tell them why and how everything you’ve ever learned would be a great fit for them.

I hope this information is helpful. Best of luck to all of you who are currently or may become unemployed. I’ve been there too many times to remember so I completely understand. Go get ’em!

Please check out my novel, In Fashion's Web on Amazon.

You Can Find Absolutely Anything on YouTube…

Recently I began making an Excel spreadsheet of all mine and my mom’s old 45s to get them ready for sale on eBay. My mom’s records are all fifties and sixties music, including some real classics such as Elvis Presley’s “Hound Dog”.

I wanted to add the year the song was released to each line, which is not on the record, so I found myself searching the Internet. Ironically, I found a lot of the years marked on YouTube videos. It surprised me that I would find any of these old songs or groups on YouTube but, believe it or not, most of them are.

I was really taken aback when I found an old song from the fifties called “Diane”, by The Bachelors. This is a song that my mom used to play for my sister Diane when we were kids, saying that it was my grandfather singing to her from heaven. Listening to it brought back such wonderful memories.

I’m in heaven, when I see you smile…
Smile, for me, my Diane
And though everything’s dark
All the while, I can see you Diane.

Wow, does that take me back.

Then I started finding songs I loved from the seventies, such as the Poppy Family’s old folk tune, Which Way You Going Billy. I must have played that video 50 times last week!

It’s true, you can literally find anything on YouTube. Marvin Gaye singing I Heard it Through the Grapevine. Glen Campbell. John Denver. Every song I looked for, I found. Even Gospel songs like Shout to the Lord that I needed to practice for church.

I dare anyone to go to right now and search for a song. Any song. Seriously. Right now. I bet you’ll find it. And let me know about the great memories you're able to bring back by looking at videos on YouTube!

Please check out my novel, In Fashion's Web on Amazon.